Expert in Social Media
by Pakistan Single Window (PSW) for the RegularG-21 Marketing and
Communications VacancyAvailable until June 7, 2024
Three years of experience
Age Restrictions: 40 years
Experience Area: Marketing
Accountabilities
Organizing
Create, refine, and implement a social media strategy for PSW that supports the
organization's overarching communication goals.
Utilize data to evaluate what is and is not working, then adjust or reframe
important messages as necessary.
Engaging, responsive, responsible, surprising, and fascinating social media
interactions can help turn brand fans into devoted consumers.
Create and manage a social media content calendar and oversee a social media
spending and boosting plan in collaboration with the communications manager.
Recognize who the intended audience is for each social media platform, then
craft compelling content that speaks to them.
Gain a deeper knowledge of the target audience and other stakeholders by
analyzing data and sentiment indicators.
Draw conclusions and provide data-driven suggestions.
Keep up to stay ahead of the curve.
with the most
recent developments in social media, new platforms, and best practices
imaginative Compose both lengthy and succinct social media posts to interest
readers and draw in new ones. Update social media channels with superior
content assets to improve our online presence. Examine new channels to connect
with a larger audience. Create and implement both paid and organic efforts to
increase PSW's engagement and fan base. Technical Use social media marketing
tools for scheduling, tracking, listening, and analysis, such as Buffer,
HubSpot, or Hootsuite. To produce both static and animated visual assets for
social media, use Canva or Adobe Creative Suite. Overall To guarantee the
promotion of all PSW-related goods, modules, and other updates or events,
cooperate and plan with internal teams. Additional pertinent duties allocated
by the
Qualifications,
Experience, and Technical Proficiencies of a Communication Manager: Bachelor's
degrees in public relations, new media, marketing, communications, or business
a track record of success as a digital media specialist or in social media
marketing proven social networking expertise and familiarity with social analytics
technologies Positivity, attention to detail, focus on the needs of the
customer, and strong multitasking and organizing skills Outstanding writing,
editing (text, photos, and videos), consulting, and communication skills
Excellent speaking and listening skills in both English (level C1 and above)
and Urdu Strong analytical skills, aptitude for solving problems, and aesthetic
sense to select visually appealing content for social media Proficiency in web
marketing and a solid comprehension of the primary marketing channels
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